@onecuriousmom · work with me

1.8M accounts reached in 60 days.

Hi, I'm Jia. A lot of moms relate to what I share about the identity shift of motherhood, the messy, honest parts of it. I also help first-time moms navigate this new season. Every number below is organic, I've never run an ad.

26K

followers, IG + TikTok

1.8M

accounts reached

3.5M

views

5%

engagement rate

why work with me

First-time mum to Kai. A stay home mum documenting the honest, unfiltered side of motherhood, the identity loss, the raw feelings nobody posts about, and my journey of building something of my own as a SAHM. Background in corporate, quit to become a SAHM, and now building an online mom community and digital guides to help first-time moms.

a community, not an audience

5% engagement across 26K followers, most of the conversation happens in DMs.

the personal brand is the product

People follow me, not a niche, built on showing up honestly, so what I recommend is taken as a friend's word.

first-time mums, first

I reach women in the year they're making the most buying decisions of their lives.

audience snapshot

A quick look at who's actually in my audience.

95%

Women

aged 25–44 · where they live

Singapore, Malaysia & other parts of Asia 65%
US, Australia, others 35%

WHAT I CREATE

Content about honest motherhood, identity, and building something of my own.

Warm, a little raw, no polish for polish's sake. The kind of content mums screenshot and send to their group chat.

Family & motherhoodLifestyle & experiencesPersonal growth & finance

working together

How partnerships work with me

I create everything myself

Every post is shot and written by me, so it sounds like me talking to my own audience, not an ad read.

Content stays up for good

Posts stay on my page permanently, not just for the length of a campaign.

I review every brand message

Before anything goes live, I make sure it fits my voice and my audience's trust.

Rates sent on request

Send me your brand and campaign goals and I'll send packages and pricing back directly.

contact

Let's work together.

I read every message myself and I'm genuinely excited to hear what you're building. Reach out directly and tell me about your brand, rates and availability are sent on request.

contact me